August 21, 2005

onward, slush warriors

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I was originally going to write something about the "Death of Advertising" etc etc.

You know what? I can't be bothered. Seriously.

But hey, if that slushpile of an industry still works for you, then I'm happy for you. Just please, don't expect the pile to get any less slushy in future. The non-slush days are over.

And please don't think you are offering your clients value for money. That's not your job. Your job is to justify insane expenditure whenever possible. Luckily most of your clients are spending company money, not their own money. It's not like it's real to them or anything. It's the slushpile after all, nothing is supposed to be real.

All you can do is hope that your clients don't lose their fondness for slush. They probably won't, at least for now. They have their own corporate slushpiles to frolic with. You can go out for fancy dinners at company's expense, and spend your time comparing slush notes.

So yeah, there's happily still plenty of money to be made slushing around for a while yet. So have fun with it. Impress the girls with your valiant tales of slush. Slush is good. Slush is your friend. Slush is what will sustain you and your dreams from here on end.

Onward, Slush Warriors.

[Bonus Link:] "Advertising is going through Menopause".

Posted by hugh macleod at August 21, 2005 3:38 PM | TrackBack
Comments

I just love how you lump an entire industry into neat little piles that can be tidied up with the swift movement of your broom.

The reality is "advertising" has all sorts of business models, many of which are more viable today than they were yesterday, Your blogvertising model, for instance.

Posted by: David Burn at August 22, 2005 10:28 PM

True, it has all sorts of business models, most of them owned by Interpublic, Omnicom, Publicis and WPP.

Onward!

;-)

Posted by: hugh macleod at August 23, 2005 12:38 AM

thought this was on the money. a year old but one of the best "end of advertising" things i've seen. gave me chills!

http://hayesblog-business.blogspot.com/2004/06/business-industry-media-fragmentation.html

Posted by: teeveedubya at August 25, 2005 6:27 AM

thanks for the bonus link - for some reason I can't get slushy out of my head and I had to write about it again today - especially after your comments at Adpulp. here's my take-- http://newpersuasion.typepad.com/new_persuasion/2005/09/advertisings_sl.html
thanks.

Posted by: nellie lide at September 1, 2005 1:00 PM