If you truly address real issues, your team will feel that your culture change project is real, and not just another ‘pretend change project’. The problem is, employees don’t feel safe with a consultant, or someone they have to report to every day. And we don’t blame them.

If you’re interested in stepping outside the status quo and really committing to a better culture, we can help inform it, reinforce it and spread it. It may feel a bit different, but trust our clients: it works.

Humans are social beings. This is how ideas and beliefs spread. People learn from other people: how to behave, what to value, and what to aspire to.

In any social group, “the rules” are good for guidelines—In the real world, rules cannot be enforced all the time, everywhere. People will be left to do what they’re going to do.

In an ideal culture, people do the right thing, even when no one’s looking. Not because they’ll be punished or rewarded but because it’s the culturally accepted thing to do.

This is the level of organizational health that any business should strive for. Culture forms like a web, not a pyramid.

Bottom-line advantages of a strong corporate culture definition include:

  • Motivation.

  • Low employee turnover/ reduced payroll cost.

  • Attendance.

  • Productivity.

  • Creative/ independent problem-solving.

  • Ethics.

  • Personal accountability.

  • Enterprise value.

Incentives to establish and maintain a healthy organizational culture are attractive. Corporate culture is a company-wide win.

But how does a business avoid the 70% failure rate?