Ideas Worth
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When Does It Go Back To Normal?
The big news this week was, “Google to Keep Employees Home Until Summer 2021 Amid Coronavirus Pandemic”. When the company with the most data in …
Welcome To The Culture War
Back in 1997, “The Talent War” became a thing when McKinsey & Co made it so. Their idea being, if you can attract enough good people to …
Return Of The Mac
It’s the ad everyone in the UK advertising community is talking about. McDonald’s had to close all their restaurants for three months because of Covid-19. …
Jack of all trades, master of none – total tosh
“Jack of all trades, master of none”. Total tosh. When I was on my Foundation year at Art school we got to try out lots …
What if we eliminated all of the BS Jobs?
There’s a new scourge in town. “BS Jobs”, as made famous by David Graeber. BS Jobs are basically jobs that not only lack any meaning for …
“It’s not failure you should fear” by Rob Long
Let me ask you a question: if someone gave you, say, 50 million dollars today, would you think that’s a lot of money? I’m …
How empathy won the beer wars
Back in the 1990s, the two biggest beer brands in the US were Bud Light and Miller Light. When it came to advertising budgets, they …
We Only Control How We Respond – Ryan Holiday
The single most important practice in Stoic philosophy is differentiating between what we can change and what we can’t. What we have influence over and what …
Was it worth it?
Musicians, when you get to LA, prepare for a rude awakening. You see, the clubs there don’t pay you to play there. Au contraire, you …
Are you just surviving?
The fact that we exist at all is pretty amazing. It’s a crazy universe out there. And yet we forget that far too often. We …
Remote Work as an Opportunity to Create a Positive and Compassionate Company Culture by Jo …
As we settle — as best we can — into a new normal work life that includes remote/virtual offices, I want to speak a …
This new book will help you become your future self
The following is an excerpt from Dr. Benjamin Hardy’s new book (released today), Personality Isn’t Permanent, published with Penguin Random House. Dr. Daniel Gilbert, a Harvard …
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