Feb 13, 2012

Isn't marketing much nicer, when people treat each other like grownups?

[A screenshot from the video: a Rackspace banner, in my handwriting etc.]

I love this Rackspace video. No thespian voiceover. No pompous top-down message yak yak yak about how great they are.

In this video, they’re not saying it, they’re SHOWING it.

What are they showing? Well, that’s for us to figure out, all by ourselves.

Isn’t marketing much nicer, when people treat each other like grownups?

[Disclosure: Rackspace is a gapingvoid client. And a damn good one, I might add. Check out our work here etc.]

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