Hugh MacLeod has been drawing about life and business for over thirty years. At the heart of Hugh’s work is one core belief: art has the power to transform business. Visuals that express ideas, vision, beliefs, culture, and purpose faster, better and more deeply than any other method of business communication. With Gapingvoid, Hugh has created custom work for some of the largest organizations in the world, including Intel, USAF, Microsoft, Roche, Zappos, and MIT. This work is displayed in over 5,000 companies around the world.
Hugh’s illustrations and unique linguistic ability are perfect for conveying the root of an idea in a way that starts a dialogue between the right people. MacLeod harnesses this power in a way that helps businesses confront tough problems, parses complex human relationships and engages employees to collaborate on solutions together. Mission, purpose, and meaning are the cornerstones of the message behind his work.
MacLeod is a highly-regarded author, writing on the themes of innovation, creativity, and motivation. His book “Ignore Everybody” began life on his popular marketing blog, gapingvoid.com, as an e-book. It was downloaded over 5 million times since being posted and enjoyed by readers all over the world. Re-imagined in print form, the book “Ignore Everybody” made the Wall Street Journal’s best sellers list. His follow-up book, “Evil Plans: Having Fun on the Road to World Domination” was equally well-received and hailed by Seth Godin as a must-read.