Ideas Worth
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Corruption is Contagious

What do New York Mayor, Eric Adams, and Sean Combs aka Puff Diddy have in common? They’ve allegedly fallen into what we call “The Croesus …

In Defense of Red Tape

One of the hardest questions in business is how to scale. The great startup VC, Paul Graham, talks about this in one of his essays, …

Culture is Purpose Not Place

The big news in remote working this month was the memo Amazon CEO, Andy Jassy, sent out last week mandating that all employees return to …

How to Live Through Civilizational Collapse and Still Have Nice Things

The title of this piece is basically the subtext of a growing trend reported in a recent WSJ article, “America Pulls Back From Values That …

What’s Your If-Then Loop?

Our old friend Seth Godin has a great definition of organizational culture: “People like us do things like this.” It’s simple and yet captures how …

Allergic to Mediocrity

From the 1970’s to around the financial crash of 2008, one could credibly argue that London advertising was the best in the world. Sure, the …

Ideas That Don’t Die

In 1863, Abraham Lincoln delivered what is largely revered as the most famous speech in US History, The Gettysburg Address. “Four score and seven years …

When Small Becomes Tall

If we ask a random person in the street, what’s the point of language, we may expect to hear something like, “it allows us to …

The Psychology of Sugar Water

In 1971, Coca-Cola launched the most famous commercial in advertising history. Older folks will still remember it fondly. Younger folks might remember it being used …

What If Work Loved Us Back?

We all know at least one person. The Superfan. They aren’t just a Star Trek nerd, everybody attending their wedding came dressed as Klingons. Not …

Try not to have a good time… this is supposed to be educational

Many people born after the Millennium won’t remember much about the newspaper comic strip, “Peanuts,” featuring Good Ol’ Charlie Brown. But from its debut in 1950 …