Ideas Worth
Sitting With

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connecting with millennials in the workplace

What they tell you at college and what they tell you in the business world are two different things. The colleges are being paid to …

the more you love, the harder you work

When you love something, it’s far easier to work hard on it, stay late, go the extra mile. When you love somebody, it’s far easier …

hope is a seller’s market

We are hardwired for hope. We have an infinite need for it. This is both good and bad. The downside is snake oil salesmen and …

delusional is not a skill set

It’s great to be delusional. It allows you to try super ambitious stuff that no normal person would touch with a barge pole. But that …

the best campaigns start inside your organization

This was an idea I had back in 2004, when I was still in the advertising business. I figured that compared to selling an idea …

I’m willing to accept a massive pay raise

Hey, the situation kinda sucks, but at least they’re paying you a lot, right? Nope. True liberation doesn’t come from earning more money, just for …

just keep trying

Like the old saying goes, at first you don’t succeed, try, try again. “But for how long?” I hear the young student ask. “When …

how to create smart storytelling

The Holy Grail of marketing is convincing other people to share your stuff for you, what the professionals call “Word of Mouth”. For example: There’s …

the mystery of consciousness

When you’re making small talk with another person at a cocktail party, behind that thin veneer of superficial reality, lies the vast entirety that is …