Your Brain [Buy the print here.]
“Your Brain Is Not Your Friend” is a line that we got from our friend, the corporate strategist, Robert Cooper.
The short version: Our brains evolved in a world of scarcity; ergo our brains are hardwired to conserve precious biological resources, calories etc.
Which makes us inherently challenged at being the rockstar entrepreneurial, triathlon-running, Shakespeare-reading, world-traveling, culture-worshipping uber-geniuses we aspire to be. Because doing so uses up a TON of resources.
Given that biologically, our brains are hardwired to conserving resources, we are actually predisposed to take the path of least resistance, so left to their own devices, our brains would have us sitting around watching TV, eating junk food, sleeping late. All that slob stuff our mothers warned us about.
Most of us are always fighting a war with his own brain’s biology. But knowing this, makes you able to deal with it better. Thanks to Robert Cooper for giving me this A-ha! moment of clarity. Rock on.
[Sent today in the gapingvoid newsletter]
I don’t believe that our brains are “hardwired;” wired, yes, but that wiring changes from, among other things, successful adaptation to evolutionary pressure. Even playing the violin or painting changes the brain. Perhaps starting a business is just the thing to give evolution a nudge in the right direction. 😉
Ah HA! I don’t know Robert, but my friend Deb Scott would be giving you a ‘thumbs Up’ on that one! Me too!Thanks Hugh; Thanks Robert+++
Gotta share with my g+1 friends……
Moment of clarity indeed!
I’ve always wondered why it takes effort to think, this is one possible explanation, makes sense.