I just secured the URL, businessneedsmoreart.com.
I decided I wanted to “own” the thought, “Business Needs More Art”, apropos to the the idea I’m always riffing on.
So what’s the gapingvoid MISSION? To bring art to the business world, basically.
Which is exactly what we’ve been doing these last few years. Compare our work to what you usually see when you google “Office Art”. All the latter seems to offer is REALLY bland stuff, with only massive discounts to differentiate themselves from the next guy.
I doubt the URL will end up as a big ol’ website, though it could feasibly make a nice little landing page for something… Watch this space.
The mission of gapingvoid, as far as I’m concerned, is to bring more Art into the world of business.
And as the cartoon above demonstrates, it’s not just about decorating offices, but hopefully igniting something, helping businesses finding, knowing and expressing their “Purpose” better. Which helps the bottom line in the end. Exactly.
Business needs more art. You’re either with us or against us. Rock on.