From the “When It’s Time To Bitchslap The Newbie” Department. Just got the following e-mail:
My name is [*Name Witheld*], one of staff members at [*Name Witheld*], an independent production company in New York. Our digital media division has just launched a new blog, and would like to link our readers to yours. In exchange, we ask that to be added to your blog roll.
Here is our link. If you have any other questions, please let me know.
Man, it makes me all nostalgic for 2002.
[UPDATE:] The CEO of the company in question leaves a comment below:
Hugh – First of all, sorry for starting off on the wrong foot and creating a bad first impression with you and your readers. After more than 10 years in traditional media, we are learning this new way of talking and we’re just taking our first steps. So thanks for not biting our heads off.
Secondly, a big thank you to the folks who commented – especially Rachel and Joaquin – for pointing out what we did wrong and how we can go about doing it right.
Like everyone else, we’re learning as we do and your post is a lesson for us. And this time we’ve learned our lesson.
CEO Raw Digital
No worries, Johnny, I assumed it was a fairly innocent case of “Newbie-itus”, which is why I didn’t mention names or URL.
Yeah, I know, this blogosphere culture has all these strange rules and rituals that are hard to navigate. Tell me about it.
But what’s interesting to me is, by leaving the comment below, you actually made your company look good in the longer term. Turned a negative into a positive. This is what they mean when they say “Join the conversation”. Cool. Thanks. Like I said, interesting…